Supporting Environmental Causes Across Africa

Our Philosophy

Group of elephants in the wild

We strive to educate, connect and support conscious conservation and community-based organizations with like-minded individuals. All our partnerships offer support and highlight these extraordinary people making an impact - protecting our natural and wild habitats in our oceans and on land across Africa. Our brand aims to positively inspire and act as a platform for our customers and partnerships to connect to each other, as well as reconnect to our little blue dot. We aim to do this through an array of multi-dimensional avenues by supporting individuals and organizations, all doing their part to impact Africa positively.

Our Causes

Shop our exclusive products that give back to our philanthropy partners around the world in support of wildlife and habitat conservation. Each product sold at ASC donates 5% to partner charity.

ASC Earth

Discover our exceptional collection, handcrafted by talented Kenyan artisans along the breathtaking coastline. Inspired by Africa's endangered species, each piece tells a captivating story of resilience and pays homage to the remarkable creatures that grace our continent.

We are committed to ethical production and sustainability, crafting our jewelry with care and respect for the planet. Through responsible sourcing and the use of reclaimed materials, we minimize waste and leave a greener footprint. Every piece is a work of art and a testament to our dedication to a sustainable future.

Our Products Are About Reconnection

We strive for maximum inclusivity, aiming to create deeply personal products for all customers. We don't have an online shop; if you're interested, reach out to us directly to buy or customize a timeless piece. Our focus is on meaningful connections and environmental preservation, not quick consumer sales. This approach challenges online disconnection, and unthought-through purchases without considering the environmental consequences, and mass consumerism, benefiting both our clients, our partnerships, and the planet.